by NANNETTE STAROPOLI | Apr 8, 2020 | Marketing
Landing pages, schmanding pages. You’ve probably heard the term landing pages so often that you don’t care what it is anymore. But I want to get you going in the right direction when it comes to marketing online. If you want to do marketing the right way on the...
by NANNETTE STAROPOLI | Apr 8, 2020 | Marketing, Social Media
Buyer personas get thrown around so often that many people consider them unimportant. Maybe it’s the fact that they’ve never seen the benefit or seen one in action, or that they see the act of coming up with personas with funny names like “Sally Sales” to be a bit...
by NANNETTE STAROPOLI | Apr 8, 2020 | Marketing
Copywriting is an art and a science. It’s all about understanding your customer, what they want, and how your product can help them. Many business owners get this part wrong, and that’s why their copy is bad. They talk about themselves, and a customer doesn’t care...
by NANNETTE STAROPOLI | Apr 8, 2020 | Business Marketing, Content Marketing, Marketing
Summary: Worth revisiting this article that was published in Gulfshore Life Business magazine in 2012. Not much has changed in the world of online reputation management, aside from the important fact that are more than 3.2 billion users on social media. ContentClix...
by NANNETTE STAROPOLI | Apr 6, 2020 | Marketing
The homepage can often be the first place a new visitor lands when they find your site. Many of us get the feeling of wanting to get everything on the page. You want to explain what you do, showcase your products or services, talk about who you are, get people to sign...
by NANNETTE STAROPOLI | Apr 6, 2020 | Community, Marketing
In celebration of Memorial Day and as a gentle reminder that It doesn’t take a big bank balance to show that you appreciate veterans. We wanted to share a quick list of ideas to show your appreciation for our veterans. The MARKIT team finds joy and pride in supporting...